Editorial analysis of Panda Security

     

What will mark the long-term survivors among the Internet security providers?

It is certainly not the developers who are unwilling or unable to react to market demand for new security solutions. And given the constant investment in new products to overcome wqves of new threats, it cannot be a vendor who has become locked into platforms which are inflexible and uneconomic to update.

The survivors will be the organisations which have carefully monitored the trends, espoused responsive strategies and avoided blind alleys down which their less favoured competitors have careered headlong.

Panda Security has changed its name, its CEO, its products, and its branding within the space of three months.

We investigate whether the company has taken the steps needed to keep it fully competitive in the marketplace.

 
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